WE – Women’s Equality Festival
Work realized in Beulcke + Partners
My role: Brand Identity and art direction
Location: Italy
What did we do
Concept, identity, production, fundraising, communication and media relations for WE – Women’s Equality Festival, the first italian event dedicated to gender equality and women empowerment
Concept
We - Besides the initials of Women Equality, the concept of we is fundamental, we are together in this fight for equality, we, as a team are powerful, fearless and unstoppable, we are women.
Diversity - There are infinite shades of women; big, skinny, black, american, european, entrepreneur, moms, students, trans, old, single, ecc, the are all women, and we all have the same rights, and because we are still far of it, so we should stand up for equality