Martha Barrios
Before beginning
Martha Barrios is surgeon doctor specialized in biological medicine with a traditional chinese medicine method approach. She practices neural therapy and regulation of energy centers, based on the three-part-nature (spirit, soul and body).
Brief
Create a brand identity highlighting the professional and integrative medicine approach.
Concept Process
According to the chinese traditions, the zen circle mean the total integration of the real “been”, which is not perfect, but at the same time in fact is, because is created by the interior soul on the each men. The zen circle is a spiritual symbol of a great deep meaning.
C: 56% M: 90% Y: 9% K: 1%
R: 136 G: 54 B: 131
#:883683
C: 70% M: 95% Y: 27% K: 20%
R: 96 G: 41 B: 97
#:8602961
The color palette was created with the variation of the violet, the color of “Sahasrara” the color of the chakra that belong to the crown of the human body.
Values
Zen circle, as the principal symbol of harmony, Chakra , their orientation on the human body, is the reason why of the vertical designs and Balance represented on the pattern.
The pattern were the zen circle change it orientation angle, just the way the mandalas works, symbol of central, totality, unity and balance