Colectivo de Psicólogas (Psychological collective)
Before beginning
In 2012, starting with 2 partners, they create a collective to offer psychological support, today they have in their team more than 10 specialist from different medicine areas, like clinical psychology and personal auto efficiency, alternative and integral therapies, neuropsychology, sport psychology and medicine.
Brief
Create a brand identity that can show the relation between the patient and the psychologist, giving support to the people with different problems, under a high professional quality.
Concept Process
Values
Trust, a support, represented in the hand, that allow let them leave in the correct moment, professional Quality represented in the typography and the black color and Transformation of the patient, represented in the butterfly, greek symbol of the transformation of the soul.
C: 84% M: 90% Y: 0% K: 0%
R: 79 G: 52 B: 138
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The purple symbolized the trust and the spirituality.
